IDC Offers Predictions, Advice for Manufacturers Moving to Omnichannel Commerce

April 23, 2014 by

IT analyst firm IDC recently released its manufacturing predictions and it’s clear that omnichannel commerce is going to have a profound effect on the market for the foreseeable future.

IDC predicts manufacturers will move quickly to upgrade their IT systems and partnership strategies, both to be more competitive in their markets and expand into new ones. In fact, IDC is so certain of this prediction that it recently launched a new practice group, Manufacturing Commerce.

IDC’s Research Manager for Manufacturing Commerce Strategies Heather Ashton and Simon Ellis, Manufacturing Insights Practice Director for Supply Chain Strategies presented their five-year forecast on manufacturing’s role in ecommerce in a recent webinar. The key finding: Manufacturers will invest in a major overhaul of their IT systems to integrate and automate their back office and front office processes, from bookkeeping to web catalogues. More specifically, IDC predicts that:

Manufacturers will create “collaborative commerce networks” to facilitate B2B trade partnerships by making the ‘buy and sell’ processes faster and more efficient, and to appeal to their most strategic partners, whether those are customers or suppliers or, in some cases, both. These new collaborative commerce networks aren’t the same as the B2B web communities or the point-to-point EDI integrations of the past. These are cloud-based networks for many-to-many connections amongst partners, with rich data interchange, process orchestration and collaboration.

Manufacturers will modernize their B2B infrastructures to support many-to-many connections and integration between IT systems.

What capabilities will be gained from modernization? Using NetSuite’s B2B commerce platform as an example, manufacturers can gain a number of valuable capabilities, such as real-time inventory data, mobile access, multiple payment options like credit lines or ACH, integration with social media, support for negotiated prices for different customers, business intelligence tools, and business process management for creating and automating processes across applications. There must also be support for multiple languages, currencies, and tax laws — all necessary for doing business overseas.

Thanks to the advent of cloud-based computing, B2B commerce applications don’t require the purchase of additional hardware or software, or need full time IT staffers to deploy and manage it. That will allow even small firms to implement B2B commerce.

Some of the other key findings of IDC’s report:

To have more meaningful relationships with customers, manufacturers will offer extras such as social media and mobile commerce features to give customers more ways to communicate. They also want strategic channel partners and retailers who can help them get greater share of ecommerce growth. B2B commerce networks will create a wealth of data for manufacturers to analyze. Manufacturers will work to make it easier for partners and suppliers to join their communities by adding tools and services to facilitate on-boarding and supplier management.

How should manufacturers go forward in light of these predictions? Ashton and Ellis offered some specific advice for what businesses can do to get ready for this major overhaul of B2B trade.

For one, manufacturers should treat 2014 as a house keeping year to clean up data and processes and get ready for B2B integration over collaborative commerce networks. Another action item is to foster communication between the IT and the business sides of the organization, specifically to bring both of them together to identify priorities for new technology investments and help to build the business case for those investments.

Making a major technology migration may not be one that your firm can do this year, although the sooner you can make the move, the better. But one way to start the process is to begin integrating point solutions that you already have, such as your ERP and other back-office systems.

Take advantage of the systems and integration capabilities you can leverage to achieve what’s possible, while preparing your organization for a more major platform overhaul in the coming year. The most important capabilities to nurture in your organization are flexibility and agility, which is something you can begin doing today.

Quosal Brings Quote-to-Order Automation to NetSuite Customers

April 23, 2014 by

Taking a prospective customer through a sales cycle, from the initial contact to the final contract, is an involved process that may take weeks or months…even years. But a sales organization that is responsive and efficient right from the beginning has the best odds of ultimately closing the deal, and doing so quickly and efficiently. Fortunately, now NetSuite’s customers have the opportunity to extend their NetSuite deployment and bolster their chances early in the sales process thanks to NetSuite’s partnership with Quosal, a Seattle-based developer of sales proposal and quote management software. As a SuiteCloud Developer Network (SDN) partner, Quosal has developed a fully integrated SuiteApp that makes Quosal quote management features available in NetSuite throughout the sales management processes.

Quosal’s technology automates and streamlines the management of the quote-to-order portion of the sales cycle, letting sales teams keep track of the status of each prospect in the pipeline and to see the next steps in the process.

The Quosal SuiteApp for NetSuite enables sales departments to create quotes and proposals within minutes and deliver them electronically to prospects, as well as view the status of the quote through to the order. The workflow includes approvals and peer review, online quote delivery with digital signing, catalog services and channel management.

Key features of the Quosal SuiteApp include:
•Library of custom templates for quotes and proposals.
•Professional, attractive quotes and proposals.
•Customizable, interactive proposals.
•Sales pipeline management tools.
•Standardized and repeatable sales process.
•Interface that guides sales reps through the quote and proposal creation process.
•Real-time integration with NetSuite so no data synchronization is required.
•Mobile quote creation for field sales reps.
•Built in e-signatures for instant online approvals.
•Support both one-time quotes and recurring payments.

To help drive the sales process forward, Quosal monitors the progress of customer opportunities and wins, and lets managers create virtual rewards for various achievements. The purpose is to provide continuous motivation and recognition for sales employees in addition to their commissions. The virtual rewards tool, called Quosal Achieve, follows the popular concept of gamification which aims to make work more engaging through game-based reward systems, much like computer games.

If you’re interested in making your company’s proposal management process more effective, and ultimately improving closing rates, you can learn more about the technology at Quosal for NetSuite.

Is your Software Company Ready to Start Thinking IPO?

April 23, 2014 by

Going public is a big step for a software company. Preparing for an initial public offering (IPO) is a challenging task and requires exceptional financial management and governance. Potential investors, auditors and underwriters evaluate a candidate’s reporting capabilities, IT systems, and compliance, as well as its overall business prospects to determine its outlook. This is true for any growing company that may be looking for outside investment, be it in the form of an IPO, acquisition, or private investment.

In an upcoming NetSuite webinar “Preparing for IPO: Streaming Compliance in the Cloud,” on April 23, 2014, experts in business finance will share their best practices for attracting investors and preparing for a public offering. They will also explain how and why to upgrade a company’s financial systems, and what controls they should have to ensure good governance.

One of the speakers, Cory Douglas of Medidata Solutions, a provider of cloud-based solutions for clinical research in life sciences and clinical development, was named NetSuite’s “2013 CFO Hero” for spearheading his company’s transition from manual, paper driven processes to automated processes, will discuss Medidata’s overhaul of its contract entry and financials systems and their replacement with NetSuite.

Two other executives who will be sharing their advice at the webinar are Dan Miller, vice president of finance and general manager of the Software vertical for NetSuite, and Steve Hobbs, the managing director of Protiviti, a global governance and risk management consulting company. They will explain how the cloud streamlines financial consolidation, reporting and compliance, and provide insights into the IPO preparation process based on their years of work with fast growing companies. This is a highly useful event for anyone involved in a growing technology firm that wants to attract outside inventors, now or in the near future. To register for the webcast, visit: http://bit.ly/1l37U95

Lack of Accessible Data has Media Companies Struggling to Adapt and Make Decisions

April 23, 2014 by

As the industry manager for the advertising, media and publishing vertical at NetSuite, I repeatedly hear executives clamor for more data on how their business is performing. The recent iMedia Agency Summit in Scottsdale, Ariz. was no exception. Particularly, media executives there said they wanted more up-to-date and real-time data about all aspects of their operations, from sales and marketing to invoicing and project management. But almost always, their IT systems were preventing them from achieving that breadth of business information.

That’s because the majority of them operate on disconnected collection of legacy systems, each with its own silo of data that can’t be integrated with any other silo, at least not without painstaking programming work and constant maintenance.

Without access to current, consistent data on all aspects of the business, these executives can’t pinpoint problems, identify trends, or develop strategies for taking advantage of market opportunities. As the media industry continues to consolidate, that lack of information and insight becomes a bigger and more critical threat to survival.

What these media companies need is to move off of their traditional legacy systems—which can’t share data without time consuming and inevitably costly integration work—and onto a single enterprise platform that consolidates all of the data and business processes needed to run their entire media business.

A unified platform that can handle everything from advertising to the supply chain would alleviate media companies’ two top pain points: a lack of transparency in order management, and the inability to analyze and compare different sources of revenue.

For example, Tube Mogul, the fast-growing video advertising platform company, which had speakers at the event, has dramatically streamlined some of its complex processes of revenue recognition and billing by moving to a unified system. It had to manage several different billing models, including prepaid accounts, pay-per-click, impressions, customer usage and other criteria that vary by client. Having it all accessible from one system has meant significant savings in time and better decision making.

By being able to view the history of customer orders and invoices, media executives can quickly look up the history of orders and their changes, explain to customers the reason for different price schedules, and get a handle on potential problems in ordering before they result in lost customers. Likewise, media companies need the ability to evaluate and track multiple sources of revenue in order to make sound judgments about expanding or selling off parts of their businesses.

A standardized software platform benefits companies in many other ways. A 360-degree view of enterprise data also gives them the information they need to create long-term business strategies, innovative products and services, and appealing customer experiences.

Media companies need to recognize that their need for good business data will only be addressed by moving off of their legacy silos and onto an integrated enterprise platform that can handle every aspect of their business.

How To Make Your Startup Scalable

April 2, 2014 by

Growth without a large increase in cost is tricky. Studying and crafting a scalable business model can help in both the short term and long term with the end result being both growth and profitability. The overall goal is to increase revenue without a cost growth. There are various ways to make a company scalable including moving towards the cloud in lieu of other options.

Scalable considerations

Here are some of the ways to achieve scalability:

1. Outsource whenever possible. There are some tasks that you may want to have control over in-house, but many jobs can be outsourced. There are many countries outside of North America that offer skilled populations savvy both in technology and English-speaking skills. Do you really need to hire someone at $20 per hour when you could hire an equally qualified candidate for $5 per hour? While you should use the same interviewing and screening process with an outsourced applicant, as you would use with someone local, you can find great talent elsewhere in the world if you look.

2. Cut back on IT costs. Keeping an IT team on staff can cost thousands per month. That’s a big expense. It’s also not an expense that will shrink as your company grows. Tech support is important, but you can save a bundle by moving your tech needs to the cloud. A fully managed cloud service means cutting all on-staff IT costs.

3. Understand automation. Sometimes a machine simply can’t replace what a human can do. The opposite is also true. There are programs available that can do everything from keep track of your books to schedule your appointments. Replacing a person with a program is one trick that people with a solid tech background know and use regularly. If a program can do what someone on-staff can do, use the program.

4. Surround yourself with good people. Nothing can sink a growing company faster than a team of bad hires. The people that you do decide to keep on staff should be solid, understand your product well, and generate excellent ideas regularly. These are the people that no machine or program can replace, but they will be few and far between.

5. Don’t get stuck on an assumption. It’s not uncommon for a startup founder to assume that people aren’t trainable. If you’re not going the outsourcing route or are afraid of the cloud, ask yourself if these fears are logical. You can train anyone with enough intelligence how to use your product, or what your product is all about. You can also work with a skilled cloud team to make sure that anything you do in the cloud is secure and comprehended by all. Not exploring these viable options is a really big mistake.

Exceptions to the rules

There are some exceptions to the aforementioned scalability tips (as is the case with any advice).

1. Outsourcing: Be selective. Hiring someone without English skills to run North American social media accounts just doesn’t make sense. Make sure that the hire you’re considering fits the bill.

2. IT: Signing up with any cloud provider isn’t a good idea. Do your research, and make sure that the company you’re choosing is personable, can customize options, and understands what your product or service is all about.

3. Automation: Can that person really be replaced? If you have any doubt, don’t automate (or don’t get rid of a staff member until the automation option has been proven successful).

4. Team members: This one doesn’t really have any exceptions. Surround yourself with the best – it’s that simple.

5. Assumptions: Sometimes, a hunch can be right. But, recognizing the difference between an instinct and ignorance is important. Do you really have a strong feeling about that decision, or is it a matter of uncertainty?

Showing investors that your business is scalable should be your goal from day one. Take tips from companies like Zynga (this company used Facebook’s existing platform to grow, and it worked very well), and learn lessons from startups like AirBnB (with barely any marketing budget, AirBnB managed to grow overnight by using existing resources).

Are the programs you need to use to reach automation available? Are they free? Can you move to the cloud easily? Would this cut costs? Finding existing solutions to problems is the fast and surest way to prove that your product or service is highly scalable, and that’s a very good thing when it comes to investor dollars.

Behind The Cloud Computing Explosion — 35 Million Ways To Accelerate Innovation

March 31, 2014 by

Most technology industry observers agree that cloud computing has gone mainstream. IDC predicts cloud explosioncloud expenditures will increase by 25 percent, sparking a dramatic increase in cloud data centers worldwide, totaling a 100 billion dollar market. As the trend of using multiple devices continues to grow, Gartner forecasts a new role for cloud as data manager in an era of the personal cloud. Yet the hoopla doesn’t mean that every company automatically knows how to get the most business value from cloud computing.

Recently I spoke with Shawn Price, President of Global Cloud and Line of Business at SAP, and he shared some examples of how companies are using cloud computing for new business value.

“ConAgra Foods is using SAP technologies to do something that couldn’t be done before: they are able to understand across 4,000 products whenever a raw material price point changes and how that affects the gross margin and the potential impact on the company’s stock. They are able to actually look ahead, not in the rear view mirror, to predict an outcome with certainty and plan for its impact on the business. This will revolutionize their business and the industry.”

Price also talked about how one of the cloud’s major benefits for customers is the ability to share best practices, in this case, from SAP’s 35 million cloud subscribers. His point is that cloud-based software increases the rate of innovation for everyone in the community.

“Our customers use the anonymized big data we collect to measure company performance against industry best practices, interacting with one another in our communities. With this kind of scalability, they can also drive value from predictive data, making correlations to answer historically difficult questions like: What colleges or degrees make the most successful salespeople or procurement managers? What’s my management bench strength—who will be the most successful managers in six months or 12 months? Am I relying on the best suppliers, and will I be able to rely on them one year from now? In this way, we are providing a prescriptive blueprint that’s industry-focused for every solution we have.”

As cloud-based software becomes more prevalent, every organization is going to figure out what top performers already understand–that cloud is not just another deployment option for software applications. When cloud is done right, it fundamentally changes how companies and entire industries operate along with how customers engage and purchase products and services. That’s when the real accelerated innovation begins.

The Past And Future History Of Cloud Technology

March 31, 2014 by

The roots of cloud computing can be traced as far back as 1997, with the beginning of the dot com bubble; the rise of technology and the Internet as a household commodity with widespread acceptance. Even then, some companies were outsourcing the data centre work of their IT departments, but the practice was far from widespread.

The biggest barrier to the widespread adoption of cloud services, as they developed, was the general concern over the safety and security of outsourcing critical business processes. As a business owner, would you want to outsource the very operation of your software to a company that might fold, or that might lose your data, or that might be open to a vulnerability that leaves your data public? Of course not. What happened to change that?

The price of security

The spur that drove the companies to adopt cloud services was, of course, money. Specifically, budget constraints brought on by the credit crunch and the following global recession. Companies were forced to cut back to bare minimum budgets, saving money in any way possible. One of these possible methods was by investing in cloud-based software, infrastructure and data solutions that, while riskier than in-house operations, were far cheaper.

What happened was that companies found cloud providers to be a safer investment than initially suspected. In the face of such distrust, cloud companies fought to provide security guarantees. In many instances, remote data storage — with its emphasis on security — was safer than in-house networks.

Expansion of services

At the same time, cloud services began to expand. In the beginning, installations such as Salesforce, which pioneered the idea of providing an enterprise software application via the Internet, eliminating the need for an in-house bank of computers with the application installed individually on each one. Computers could simply access the Internet through a special web page, which granted access to the software suite.

As time passed, other services entered the market. Amazon Web Services came next, expanding the idea to include data storage, other enterprise applications, infrastructure services, content distribution networking and more. Amazon even pioneered the thought of labor as a service, using Mechanical Turk.

Technological innovation also helped expand the capabilities of the cloud. The size and speed of hard drives has enabled far greater capability for data storage centers, for example. Increasing bandwidth channels have enabled software as a service on a level that early DSL or dial-up connections would never dream of reaching.

The modern cloud

Today, there is a huge variety in the available cloud services and applications. Hundreds of companies in just as many niches compete for attention. Some specialise in small niches, doing one thing and doing it well; the timesheet software suite Deputy is one example. Other companies approach the cloud from a generalist, do-everything perspective. Google’s suite of software, which includes everything from e-mail and office software to Drive’s data storage and the calendar time management application, is one such large-scale company.

So where is cloud computing headed in the future? The answer depends on business, as it always does. Small businesses are already taking advantage of the cloud to a great extent, relegating nearly every business application to a cloud service. Larger companies continue with mixed adoption, as some legacy programs simply cannot be replaced by cloud alternatives at this comparatively early stage in the evolution of the technology.

An unpredictable future

As the cloud continues to grow in both capability and adoption, a new niche is springing up as well. These companies specialise in helping other companies migrate from an old in-house technology to a cloud solution. In many cases, getting a cloud application to work smoothly with a mixture of other cloud and in-house applications takes some effort.

In fact, that is another role that will soon develop; the cloud aggregation service. Companies that contract cloud companies for an all-inclusive suite of business applications, guaranteed to work together, is something of an open niche while modern cloud companies struggle to make individual names for themselves. The atmosphere isn’t quite right yet for such a reseller, but the time is swiftly approaching.

At this point, at least, few can deny the impact, power and inevitable future of a cloud-dominated business world. Distributed technology is simply too big of an equaliser on the global stage. Cloud technologies enable small business growth, globalisation and cheaper operating costs all around.

What’s the next big thing in cloud computing? What innovation is around the corner? Something is coming, surely, but few have any idea what that innovation may be. For now, the world waits and watches.

Partners Leverage Cloud ERP to Solve Industry-Specific Business Problems

March 26, 2014 by

In today’s complex business world, mid-sized and even small firms often need enterprise software that is customized to their unique business needs and processes. Fortunately, the increasing sophistication of cloud-based ERP solutions like NetSuite means that even small companies can afford to have an enterprise system tailored to their exact requirements.

In fact, NetSuite’s Solution Provider and Systems Integrator partners provide customization services for companies of all sizes and business needs. “We’ve developed specific add-ons for property management companies,” notes Martin Evangelista, managing director at CloudTech, a cloud software and services provider in the Philippines that has customized NetSuite for sugar mills and property management firms, among others. “Because of the flexibility of the NetSuite platform, we’re able to extend it and accommodate industry-specific features and functions.

“We have a product specifically for sugar milling, which sounds quite odd but the Philippines is an agricultural country so we extended the system to address industry specific practices,” he said, adding that CloudTech did similar work for a flour milling company.

The NetSuite SuiteCloud platform has four easy-to-use developer tools specifically for customizing NetSuite: SuiteScript for creating flexible business logic tailored to specific business needs; SuiteBuilder for configuring forms, fields and records within your NetSuite application; SuiteTalk for web services integration between NetSuite and other third-party applications; and SuiteFlow for creating new business process flows or customizing and automating existing ones. In addition to the customization tools, there are add-on apps available on the SuiteCloud Developer Network, many tailored for vertical business needs.

NetSuite’s partners have customized NetSuite for all sorts of businesses. Epiphany, a software developer and NetSuite Solution Provider, tailored NetSuite for an international restaurant supplier as well as a firm that rents golf carts. The golf cart rental business required adding new business processes for tracking cart maintenance and repairs for 20,000 golf carts.

For NetSuite Solution Provider partners, being able to configure business management software to keep up with ever-changing client needs is critical to ensuring future revenues. As Andrew Peddie, managing director for First Hosted Ltd., an IT consulting firm and cloud software provider in the U.K., notes, clients will continue to stay with his company as long as they get the functionality and service they need.

“If we customise the solution, deploy effectively and maintain that client satisfaction, then over time the recurring revenue from growing and successful clients become increasingly valuable to our business,” said Peddie.

Being a specialist at NetSuite customization is, in fact, a very good market to be in, according to Hector Garcia, president of Netsoft in Mexico. “By working with one product, we’re more specialized and by being specialized, have less competition. We invest in what we’re doing, give customers better service, and they rely on us more.”

To hear more about how NetSuite’s customization abilities are helping partners to solve their customers’ challenges, watch this video:

Reasons For And Against Using A CRM System

March 26, 2014 by

In every business two things are critical – customers and employees. It’s about keeping customers, employees and others who interact with the business “happy” with the way they’re dealt CRM Cultivation with. When both customer and vendor are content we have a “win win” situation. Happier customers are more loyal; spend more and much more often. CRM solutions help understand how happy customers are and which one’s spend more than others. And the age old rule of “what you cannot measure you cannot manage” may well ring loud here and that’s where the technology comes into its own

Not all customers are the same and CRM helps you cherry pick right customers and navigate relationships for sustainable mutual success. Not all industries rely on CRM technologies to do this. In many B2B business (particularly technology or infrastructure vendors), a small number of clients will contribute the majority of profits and revenues where Pareto rules on revenue or margin distribution will be obvious. Executives in these companies know just from invoicing, budgeting and profit loss reports whom those customers are

CRM needs to be in context of the industry and business model you operate within. The greater the volume of customers the higher the need for better managing them CRM visions should provide a long range frame of reference by which internal resources are allocated. And so CRM is more than just technology relying heavily on a strategic mindset reinforced with people, technology and processes. The technology provides “a system” and is analogous to arteries that carry blood around the body). The CRM vision will regulate it like a heart does. Putting it another way, a CRM technology system is a vessel. Timely and relevant data is what you put into it to learn more about customers. But if you don’t have this data the vessel will be empty without purpose, like a ship carrying nothing. At which point the Captain may be triggered to fill it with merchandise”

Primary motivators for CRM system adoption
•To increase sales by better timing approaches anticipating needs based on historic trends
•Identifying current and planned needs or customer insight to shape new product or service development
•Cross-selling of other products by highlighting and suggesting alternatives or enhancements
•Identifying which customers are the most profitable and by how much?
•For more effective targeted marketing communications based on past purchases
•Assess and improve customer satisfaction and retention
•Increase value from existing customers and reduce costs associated with supporting and servicing them
•Identifying unprofitable customers and managing them in more cost effective ways

Primary challenges in implementing CRM
•Collecting customer information
•Storing customer information
•Accessing customer information
•Analyzing customer behavior & future prediction
•Marketing more effectively
•Enhancing the customer experience
•Sales and marketing process integration (or automation)

Top reason’s why CRM implementations fail or stall
•Lack of Executive or Senior Management Sponsorship
•Lack of business cohesion, unclear goals or understanding of the business benefits
•Belief that technology alone will not reap full CRM benefits
•Poor planning, requirements or goal analysis
•Lack of buy-in or staff inertia to use the CRM system
•Unsuitable or insecure hardware or network platform challenging system or customer data integrity
•Implementation would be overly disruptive to the organization’s daily business practices
•Provider’s looked at were too expensive, lacked expertise or couldn’t understand our business model
•Executives unable to gain visibility and a clear understanding of the company’s actual business practices
•Customizing system perceived as too complicated or not easy to use
•Poor data conversion or data silo’s causing data integration obstacles and challenges
•Unclear gains in customer management efficiency and/or staff productivity
•Too much reliance on changing business processes to mould around technology solution

CRM systems support good customer engagement models. From knowing how valuable some customers may be, through to how and why. But systems in the absence of good systemic visions (system based business models) can litter this journey of customer discovery with as many obstacles as it does opportunities. Where companies have no vision or system in place – adoption means rapid access to a framework, process and platform in which to enrich customer engagement and trigger a much needed process of learning

Looking Beyond The Technology Benefits Of Cloud

March 25, 2014 by

Creating and unlocking value in an organization starts with knowing precisely where things stand, and where the opportunities for improvement lie. To help, SAP’s Customer Value Office publishes a short analysis each Monday, highlighting hot industry topics and high-impact strategies. This week’s analysis focuses on how and why we need to look beyond technology benefits and start evaluating cloud as a strategic business enabler.

Some IT market players think of cloud computing as just a means to repackage existing software and services, delivered on virtualized computing infrastructures with a subscription pricing model. However the hype around the IT infrastructure and cost benefits of cloud computing should not obscure the sea-change that is occurring. Cloud computing is creating a disruptive impact on the entire value chain – from designing, building, selling, running and continuously innovating solutions with a big impact on business processes.

The key known benefits of cloud computing are:
•Significantly lower total cost of ownership
•Faster software deployment and adoption
•Reduced operational costs
•Rapid innovation cycles
•Reliable and scalable IT infrastructure
•Support for hybrid scenarios

However, little do people realize that cloud computing has the potential to lead to a complete IT transformation of an organization if it can be integrated through other technology innovations, such as in-memory and analytics, without any prohibitive cost barriers. This can in turn lead to faster time to information and decision, and ultimately leading to simplified, efficient, and faster business process execution. Cloud computing also has potential of increasing social collaboration as an integral part of product design. Cloud technology enables current business/ IT strategy execution in a cost effective manner and enables the organization to quickly react to unforeseen changes in business.

SAP Benchmarking analysis also shows that increased adoption of cloud computing leads to higher performance:

increased adoption of cloud computing leads to higher performance

SAP

From the above analysis, it is safe to conclude that although IT benefits of cloud are significant. We also need to look at cloud computing as a competitive differentiator, which makes the business more agile and helps innovate the business processes.


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